Caught by Elle

This picture is from last week's Jimmy Choo for H&M VIP night, the Elle girls caught us right when we got in (hence my goofy face). I'm wearing almost all new purchases from Berlin, and this time my outfit was heavily YSL inspired (I can't help it, every time I look at the gray peg leg pants, all I can see is the fab YSL fall 08 RTW collection).

To completely honest, I wasn't too keen on the shoes of the Choo collection (most of them looked cheaply made and were too blingy for my taste) but what I was actually hunting for were the accessories. I really couldn't believe my eyes when I saw how nuts people went over the designs, girls can be so brutal to one another! Luckily nobody was fighting over my picks, so I got out without any bruises or further damage. I ended up coming home with the double wrap leather belt and a few toned down bracelets, including the ones we got in the goodiebags (I got everything I was hunting for). The best part of the night was meeting up with the other style bloggers that were invited to this event, we had a blast!

A huge thank you for Satu and Jenni at Elle for the picture, more pictures of the stylish guests can be found here.

Shirt with thumb loops: COS
Vest: Zara
Peg leg pants: COS
Platform booties: Vagabond
Bag & scarf: All Saints
Necklace: Ann Demeulemeester
Bracelet: COS

Peter's outfit:
Blazer: The Viridi Anne
Turtleneck: Obscur
Jeans: Acne
Boots: Diet Butcher Slim Skin
Necklace: Ann Demeulemeester
Bowler hat: Uniformal Warehouse via eBay

Once more with a feeling

Someone was wondering why I didn't get on Hel-Looks whilst in Flow, but actually my boyfriend and I both did. So, here is once more Saturday's outfit, and of course my boyfriend's, too. The whole story can be found from here. Thank you Liisa and Sampo!

Picture via Hel-Looks

P.S. I've been asked to do blog posts about stylish office wear, our apartment, my shoe collection, and my top 10 favorite songs/bands at the moment. I will try to get to those as soon as I can. If you have any other suggestions, feel free to drop a line or email me anytime.

Dressed in black

A few weeks ago the Finnish Elle approached me, and asked if my boyfriend and I could participate in a piece about couples sharing a similar style. Along with two other couples, we said yes, and finally today the magazine hit the stores. As for the photos, we had to choose a party and an everyday outfit for the photo shoot, plus pick one of our favorite items.

The whole situation was actually quite funny because we had both decided our outfits separately without consolidating each other, yet we ended up in very similar gear. I guess when you have been together with someone for such a long time, intentionally or unintentionally, you start to resemble each other, more or less.

Picture is taken from the Finnish Elle 9/2009

Myspace Muse: April

Thank you WWW for featuring me as your April Myspace Muse. I'm there with some truly stylish girls, so I'm honored.

Image source & text: Who What Wear

"Myspace Muse: April
Though the path to discovering your personal style is usually a solitary journey, every once in awhile we find ourselves stuck in front of the mirror, unsure of where to turn. Luckily, we can always gain a little guidance and inspiration from our Myspace Muses, as they've got sartorial savoir-faire in spades. Hailing from all corners of the globe, we like to think of these fashion plates as our compatriots in the ongoing search for superlative style. Not content to merely follow the current fashion, these girls stand out by creating their own trends, or, impressively, making trends their own. Whether it's the way they boldly wear the season's most challenging silhouettes, assert themselves in studded heels, or revamp girly skirts with boyish basics, these ladies motivate and encourage us with their personal panache. So try a little help from these fashion-minded friends when wondering what to wear—we promise they'll leave you with plenty of trendsetting tips to help you on your way!

An all-black outfit keeps the focus on a fashion-forward silhouette.Playing with color is always a bold choice, but sometimes the opposite is equally true. As demonstrated by Anna-Marie, 26, from Finland, restraint can be completely chic. Take her harem pants, for example: by keeping her outfit all black, she turns the spotlight onto their interesting cut and shape. If you're intrigued by these cool contours and want to try a few similarly designed pieces, start with Vanessa Bruno's Asymmetric Frill Blouse ($460). We think the subtle frill will add a feminine touch to any outfit. Another way to summon-up style is with Maje's outstanding Harem Pants ($445). The slouchy cut is definitely directional, while the supple suede is an unexpected and luxurious upgrade. However (because today we're full of options for you!), if you prefer to test out this trend without total commitment, you can always turn to your favorite leggings-and-tee purveyor—American Apparel. The unconventional brand is currently stocking their own version of Harem Pants ($40), which is an excellent buy with amplified style at an understated price."

P.S. My name is spelled Anna-Maria but that's alright, everyone always gets it wrong. ;)

A little piece of my heart

For my Finnish readers here is a fun mini interview I did with the Ellit of Plaza.fi. It also features five other very fashionable ladies. Enjoy!

Picture from Plaza.fi

Ecoluxury

Being a huge fan of Scandinavian fashion, meeting the Finnish born fashion designer Camilla Norrback while in Sweden, had a great importance to me. Her brand has been a pioneer in "ecoloxury", a term that has been widely used but in fact, originated from her. In Camilla's words "ecoluxury is modern luxury with an ecological point of view"; most of her clothes are produced from environmentally friendly, renewable raw materials. A good example were buttery soft leggings which I would have never guessed being made of recycled PET bottles. How can something so rough and ugly turn into something so comfortable and pretty?

Source: Camilla Norrback

While visiting her boutique, Camilla promised us a -25% discount from her collection. I obviously couldn't leave empty handed, and this Art deco/80's inspired dress was mine to keep. According to Camilla, her clothes make the wearer feel both beautiful and proud which with, I have to agree. I wore the dress to Saturday night's indie club feeling both beautiful and proud; not only had I bought an amazing dress but it was also a very wise purchase.

The button of the dress is made from the finest quality leather and in a Swedish factory that also manufactures the leather straps of Louis Vuitton bags. How cool is that?

Dress: Camilla Norrback
Shoes: Urban Originals
Clutch: Bianco

Camilla at her boutique

The picture you see, is no portrait of me

Photo by ©Jussi Hakonen

This picture is one of the few that the camera had captured of me whilst on the boat to Sweden. I was unaware of how the images turned out until I had seen this one that the photographer had sent me. To my dismay, the artist behind the lens wanted to use this image for his re-opened website and since I rarely take any headshots, that I’m actually pleased with, I allowed the request.

Tartan Week

Maria from Chic o Chuc contacted me that she started a new style community called Chicisimo and wanted to add my style pictures to the site; I gave her the greenlight as there was really no hesitation. The site works a bit like Chictopia; stylish girls all around the world can share their style and give "chic-it" points to each other. This week they are having a tartan week, so I decided to dress accordingly. This vintage 1980's Adrienne Vittadini tartan/plaid dress is a recent purchase from eBay and I have to say, not only does it fit the theme perfectly, it is also my new fall favorite.

Dress: Adrienne Vittadini, vintage
Platform booties: Bullboxer
Hat: Uniformal Warehouse
Ring: Stockmann

It's so Unik

My blog being featured on the Frisky this month was a true surprise and an honor. Today I noticed that an interview that I gave a few weeks back to a Finnish magazine called Unik Paper was finally published. The article can be downloaded here (page 6).

The story is in Finnish but basically I'm talking about this fall's trends such as leather, chains and black color. The piece was titled on the cover as "Dark fall fashion: Fashion Blogger's Tips" and the actual interview as "Sweet, Dark Fashion" (both my own translations). The story came out really good, except there is a little confusion about the figures on how many people visit my blog; the amount is actually based on monthly results, not weekly, as it might let you interpret.

It is a pity that I didn't have time to provide them with any pictures (due to a tight deadline) but I guess my blog speaks for itself. Anyway, I am really honored that my blog is titled as "one of the most interesting Finnish blogs". Thank you Sonja for this title and the great opportunity!

Source: Unik Paper

Frisky business

A couple of days ago I received an email from the lovely Annika of the Frisky.com stating that she had chosen my blog to an article about "Bloggers Whose Style We Envy". I am very honored to be in this bunch since I'm there with style icons such as Lulu from Everybody is Ugly and some other very fashionable ladies. Thank you so much for featuring me, the Frisky!