I have never been a true fan of the N.Y. fashion weeks. I feel that majority of the time there is nothing new to offer, everything is very conventional and boring. When I was younger I remember the latest fashion always coming from U.S. People admired things like college shirts, Levi's jeans, Gap, Calvin Klein, Cindy Crawford and Beverly Hills 90201. U.S. had money and us Europeans were jealous of it. Even though the biggest fashion houses have always been located in Europe, the 90's streets were occupied with Nirvana obsessed grunge kids with ripped jeans, bleached hair and over sized flannel shirts. America was everywhere.
By the end of 90's the course of fashion had changed and Europe started being "cool" again. Small designers started to pop in places like Belgium, Sweden and Denmark, even in my home country, Finland. All of a sudden, underground was mainstream and determining the latest trends. By the 2000's Europeans had gained more purchasing power and many designer stores opened their doors outside of the Paris-London axis.
By viewing the fashion shows of the N.Y. Fashion Week for S/S 09 (Ready-to-wear) that started last Friday, once again there is nothing that we have not seen in Europe first. For example, Donna Karan showed us the paper bag waist pants with cropped legs - A look that has been introduced already in Paris last year and that has been very popular in Scandinavia this summer and fall. A look, that has already been brought down from runway into street style and being sold in the commercial stores with the fraction of the price of, say, Donna's work.
DKNY S/S 09 vs. Monki F/W 08
So far, the most positive surpriser of the N.Y. Fashion Week has been Alexander Wang. I still can't believe how young he is, only 24, and how at so young age he has managed to create such a strong brand under him. It truly amazes me. His collection has the rock aesthetics that really please my eye and the pieces have great detailing from head to toe. Very good work indeed, Alex!
Alexander Wang S/S 09
Tomorrow is Marc by Marc Jacobs' turn which for me personally is the one I'm awaiting the most. We'll see if Marc can pull it all together and what his vision for S/S 09 shall be.
Labels: opinions, runway